There is also a potential cost knock on for use of data.
Although people seem to think you pay your ISP and that is that you can use as much bandwidth as you want (assuming uncapped broadband deal) what is actually happening that with the increase in things like live streaming TV, use of YouTube etc (all of which are very bandwidth hungry) ISP's are now starting to realise that their networks are being strained to the limit.
The only way that the ISP are going to be able to deal with this is by expanding the infrastructure they have and the cost of this is ultimately going to have to be met by somebody, and this is going to be the end user.
the days of cheap unlimited broadband packages is very likely going to be over in the near future.