Celibacy...........

[craft1948]

Celibacy can be a choice in life,or a condition imposed by circumstances.
While attending a Marriage Weekend, Ken and his wife, Janet, listened to the instructor declare, 'It is essential that husbands and wives know the things that are important to each other.'
He then addressed the men,
Can you name and describe your wife's favorite flower?'
Ken leaned over, touched Janet’s arm gently, and whispered," Homepride, Plain ," isn't it?'
And thus began Ken’s life of celibacy.

[jno]

so the correct answer was Hovis, was it?

[lucca]

Nice one, craft.