naomi - // Some do put principles aside in favour of money. These Christian bakers weren't among them. //
This issue arose, not because the bakers were not willing to put aside their principles in favour of money, it arose because they felt they had to advise the customer of those principles, and broke the law to do so.
It is perfectly possible to hold principles, and not land yourself in court in your eagerness to advise the prejudices that your principles give you.
Or that you are happy to break the law to ensure that those principles and prejudices, are advised to customers who don't actually need to be aware of either, or both.