Go Outdoors is a con job, pricewise. I went to buy a hat, and the price on the rack said £11. When I went to the checkout, the price was £15. When I queried it, the girl said that £11 is the price for store card holders. I went back to check, and at the bottom of the ticket, in tiny writing, was what she had said. I bought the hat anyway, as it was the type that I had been looking for but I've never been back. Never thought about going back.