Susanna Reid - Another Itv Debacle?

[andy-hughes]

Does anyone else see Susanna Reid's much trumpeted move to ITV as a disaster waiting to happen?

You would have thought, after the utter shambles of Chiles and Bleakley, that ITV would have learned its lesson - it appears not.

There was the so-called 'chemistry' between the two, which, if it was ever there, evaporated pretty fast, leaving Chiles exposed as what he was - a sulky humourless man way out of his depth and comfort zone at that time of the morning.

Now, ITV bangs on about how 'the nation loves Susanna ...' while apparently ignoring a simple fact - the nation 'loved' Susanna while she was on Strictly Come Dancing, a high-profile ratings winner where tv people get to dance with varying degrees of ability. Susanna was in the weeekend evening viewers' orbit for about three months, and her profile rose because of the show.

To try and parlay that into a five-days-a-week show at the other end of the viewing day shows fatally flawed optimism, and an assumption - that 'the nation loves Susanna' that is utterly unproven.

One of the reasons why BBC Breakfast is so popular is because the ITV alternative is so dreadful - so to swap one for the other is pretty risky to say the least.

I predict tears before lunchtime - anyone else?

[Baldric]

Didn't even realise CB was still on the Box!

[barney15c]

dancing with ice...

[barney15c]

...dancing on ice ;)

[Sipowicz]

....thin ice?

[Misky]

I liked Susanna Reid until she was on Strictly - I only saw the final but she was really annoying so I'm pleased she's hardly been on BBC Breakfast since then. She once said she had BBC written right through her like a stick of rock.... She'll need to sort that out if she moves.

[Hopkirk]

Avoiding a four day a week commute from London to Salford, plus a substantial pay rise should soften the blow, Misky.

I guess she will be the new Lorraine.

[Baldric]

Didn't think a lot of the old one! ^^^

[murraymints]

can't stand that Lorraine wummin either !

[Fusion5]

I watch Sunrise with Eamon Holmes on Sky of a morning (if I am awake). He is very funny and professional with his delivery of the news.

I agree Susanna Reid was very up herself on Strictly not sure its gonna work on Daytime. Pity they didn't get rid of Ms Lorraine Kelly for good she is so annoying to watch.

[Ann]

Hurray! Never did rate her as a presenter - much too full of herself, preening to the camera every morning. Much prefer Louise (Minchin) who is totally natural and very pretty. Glad Susanna is moving over to ITV I can watch BBC in peace now! I don't agree that Bill is snobby though, I think he is quite natural .......he fluffs his lines sometimes but Louise covers up for him well and they both laugh together about it!

//" She is an arrogant bag" // O yes, Well said Mrs Sqad!

[Robinia]

Bill T mumbles, I've no idea how he made it as a news presenter. Louise is lovely.

[RandyMarsh]

I rate her highly in the MILF stakes.

[cazzz1975]

Excellent news, Im looking forward to not seeing her on bbc breakfast in the mornings.

[viv38]

I could never understand the fuss about this rather ordinary woman anyway!

[giveup]

I prefer Radio 4 (Today) in the mornings. Am a particular fan of John Humphries.

[Hopkirk]

I suspect giveup and RandyMarsh are rating their news presenters on very different scales.

[andy-hughes]

Thanks all for your points.

I think the majority of posts back up my position that it's not 'Susanna Reid' that is popular, it's 'Susanna Reid on BBC Breakfast' that is popular, and to assume that her popularity migrates with her to another format on another channel is a seriously dodgy premise.

I have no wish to see Ms Reid fall flat on her face - an approach I could not extend to the permanently-scowling and gorlmess-accented Mr Childs - but I suspect it will happen anyway.

[RandyMarsh]

"gorlmess-accented", Andy!

[andy-hughes]

A phrase I made up as Iwas writing - feel free to adopt it.

[Sipowicz]

And he looks as if he's fallen flat on his face numerous times!