The Apple design team meetings must be great.
We don't have to worry about improving our product, because we know that most people with an iPhone 4 will probably buy a 5.
They won't wait for the 6. They will buy a 5, AND then a 6.
So, instead of putting all our new ideas into one phone, let's put a few into the 5, sell the 5, and then put the rest into the 6, and sell the 6.
The SAME people will buy BOTH phones!
And it doesn't matter if the latest ideas are really childish gimmicks, like a GPS function that records where you take each photo (in case you can't work it out for yourself, even though you took the photo) ...
I wonder where I took this photo of Brighton Pier ... I don't know, I'll check my iPhone GPS ... oh hey, it was in Brighton.
Shall we make the charger connection the same as the existing one? Don't be silly. We want our stupid customers to have to buy new ones.
We could make the phone the same size, so at least they can reuse their existing cases. Don't be silly. We want our stupid customers to have to buy new ones.
We could at least make the SIM card slot the same size. Don't be silly. Nothing on our new model is to be compatible with the old one.
What about the fact that Samsung and HTC etc are making fun of us because our technology is so far behind?
Who cares! If we launch a new model, with a new number, everybody will buy one.
I was meaning to ask about that. Why do we just give each of our models a consecutive number, instead of having model names!
It's so that customers will feel embarrassed if their phone doesn't have the current number. Even if they are perfectly happy with their phones, they will want to update them.
So will our customers be happy with the 6?
Nope. They will just be waiting for the 7, so that they can get rid of their 6.
Excellent. Meeting adjourned.