Letter P in opening credits for Coronation Street

[agamad]

What is it?

[Mamyalynne]

Product placement.

[Mamyalynne]

http://consumers.ofco...duct-placement-on-tv/

[agamad]

Thanks mamyalynne, we've been wondering this for ages now.

[Mamyalynne]

Glad to help.

[joko]

i remeber getting a box of toblerones for PP... you are usually given a case or box etc, and i told my 18 yr old assistant to dress a couple into the set...

i went in a bit later and there were about 20 toblerones positioned and displayed on the shelves like ornaments, and generally all over the room...haha

[Mamyalynne]

Brilliant!!