Quizzes & Puzzles26 mins ago
Is This Next To Go?
25 Answers
TV Licence? caring we"re all in it together Government! what next, the shirt off our backs?
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For more on marking an answer as the "Best Answer", please visit our FAQ.I hadn't realised the BBC formed The Government, you learn something every day.
///The over-75s could be asked to make a voluntary contribution towards their TV licence under a BBC initiative potentially fronted by stars of pensionable age.///
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I'll assume this question is about the free licences for all over 75s, although I am not convinced ...
jno is quite right: the decision to make the BBC pay for this is a shocker. A way of the government saving money while at the same time not p*ing off its wealthy grey voters. It is going to lead to a 10% reduction in BBC funding, and all so that the government can have its cake and eat it.
There is talk of them wheeling in Terry Wogan and co in an advertising campaign to urge wealthier old folk not to pay it.
I am not sure that is altogether a wise move. I can see the tabloid headlines now ...
It never ceases to amaze me that the Tory party, which loves to trumpet "British values", seems to have it in for an organisation that stands for British values more than any I can think of. A very mixed message to be sending to its target audience I would have thought.
jno is quite right: the decision to make the BBC pay for this is a shocker. A way of the government saving money while at the same time not p*ing off its wealthy grey voters. It is going to lead to a 10% reduction in BBC funding, and all so that the government can have its cake and eat it.
There is talk of them wheeling in Terry Wogan and co in an advertising campaign to urge wealthier old folk not to pay it.
I am not sure that is altogether a wise move. I can see the tabloid headlines now ...
It never ceases to amaze me that the Tory party, which loves to trumpet "British values", seems to have it in for an organisation that stands for British values more than any I can think of. A very mixed message to be sending to its target audience I would have thought.
>>> Easy Answer to the BBC, Advertise, simple.
Where is all of the advertising revenue going to come from?
With the advent of the internet (and social media in particular) the total amount of advertising revenue available to TV broadcasters has dropped dramatically at a time when the number of broadcasters trying to get a share of it has increased considerably. So, for example, the 'real terms' revenue available to ITV has fallen by over 90% (which is a really MASSIVE cut!). ITV struggles to survive and has made it quite clear that it would go out of business if it had to share available advertising revenue with the BBC channels. Similarly, lots of other stations would also have to close down. (The vast majority of British TV stations operate 'very close to the edge' financially).
Anyway, the BBC already raises money through advertising via its commercially-operated channels. UKTV (Alibi, Dave, Drama, Eden, Gold, Good Food, Home, Really, Watch & Yesterday) is the BBC's commercial arm, co-owned with Scripps Networks Interactive.
Where is all of the advertising revenue going to come from?
With the advent of the internet (and social media in particular) the total amount of advertising revenue available to TV broadcasters has dropped dramatically at a time when the number of broadcasters trying to get a share of it has increased considerably. So, for example, the 'real terms' revenue available to ITV has fallen by over 90% (which is a really MASSIVE cut!). ITV struggles to survive and has made it quite clear that it would go out of business if it had to share available advertising revenue with the BBC channels. Similarly, lots of other stations would also have to close down. (The vast majority of British TV stations operate 'very close to the edge' financially).
Anyway, the BBC already raises money through advertising via its commercially-operated channels. UKTV (Alibi, Dave, Drama, Eden, Gold, Good Food, Home, Really, Watch & Yesterday) is the BBC's commercial arm, co-owned with Scripps Networks Interactive.