Mouth full KFC advert

Joanne-G | 23:32 Mon 02nd May 2005 | Adverts

56 Answers

Does anyone else find the latest KFC ad with the call centre people talking (trying to sing) with their mouths full, offencive?

I do, and would like others to complain to the ITC. Do you remember when you were told it is rude to talk with your mouth full? I think it is wrong to advertise in such a way.

Flame away! Without food in your mouth please!

Reginald Molehusband

Huff

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musicjan

I have to say that I think this ad is disgusting. I am a mother of three well brought up daughters who were always told not to talk with their mouths full, as was I. Apart from anything else, the purpose of the ad is defeated as it makes you feel so sick, there is no way in the world that it would encourage you to fancy a KFC after seeing it!

acw

Ermintrude has hit the nail on the head!!! Well said that (wo)man! :-D

bruce5755

Yes I quite aggree with you Joanne-G. The sad thing is that these days it seems to be O.K. to produce these kind of adverts, where manners and common decency go out of the window. This kind of thinking is producing (some) children with no respect for anybody. I think that the place to go for complaints is the Advertising Standards Agency. I know that after I had complained about a Domino's pizza advert, where a crowd of girls found it amusing to burp aloud, it soon disappeared.

But then again I find Michael Winners current advertising campaign very amusing! Am I sad?

CarolG

I am utterly astounded that so many of you find this advert offensive. Surely there are other things on the telly that would be more likely to warrant a complaint. I am truly lost for words!

I originally used the word offensive in my first answer, but probably used the wrong word. I find the ad totally revolting and think that people chewing with the mouths full and showing all the food in their mouth is rude and disgusting. To me, it's a great ad to send people to Macdonalds.

bruce5755

Yes! CarolG, you are of course correct in what you say, but the point is that adverts are thrust upon you unlike programs you choose to watch. There is no warning about offensive adverts coming up, you have no choice. Believe it or not I am very broad minded (you have to be, working in a garage), but I believe that it's up to me to choose when and where I see stuff of this nature.

I suppose I'm "old school", but thats the way I was raised with respect for people and their feelings.

telinfo2001

I don�t find the idea of people talking with their mouths full offensive. This is an ugly advert but that isn�t a problem.
What I do find offensive is the image of a bunch of middle class advertising �creative� types sitting around and actually thinking that this idea would be attractive to their customers.
The �Emergency Helpline� advert is patronising and cheap. The humour is amateurish.
How many of the advertising executives who commissioned this of advert would feel comfortable with their own children actually eating this filth and acting in this advert?
Yet alone the thought of their children singing with their mouths full of this garbage � and feeling totally unashamed that at this.
If any of these execs are reading this advert, then answer me truthfully. Would you honestly feel comfortable if your child was in this advert?
I can assume that you wouldn�t let your children near a KFC meal. I bet they eat healthy food at the private school that they attend � don�t they.
This advert is typical of the lowest common denominator imagery that we are being bombarded with these days.
As far as the advertising company is concerned, they clearly think that it is fit for people from council estates only - not for �serious� people.

acw

Telefino - your post, whilst making some very sound and interesting comments, by interpreting the advert in this way only serves to reinforce the stereoptypical images we have of people from "council estates" and the idea that people with careers send their children to Public Schools. By assuming that is their thinking, we sadly had to acknowledge that that is the way many people think.

I haven't seen this advert, but most KFC ads I have seen have involved beautiful young people (similar to those in Hollyoaks or better still the OC). Surely that identifies the target audience as students and teenagers from any background?

Just a thought. :-$

kempie

I am surprised by the number of respondents who do not find speaking with their mouth full at all rude.

If something is important enough to say out loud, it is important enough to say without being garbled by someone chewing at the same time. If you disrespect the person you're speaking to that much it's better not to speak to them at all.

acw

Kempie I couldn't agree more. But being rude and being offensive enough to complain are different. If I were a parent I would teach my children, as my parents taught me, not to eat with my mouth full. If the parents teach properly, then children should see that it is disgusting when they see the advert. Especially if parents back it up by saying to the viewing child "We don't do that do we? It's not nice. It's rude. If something is worth saying, say it with an empty mouth".

Real life and TV are different (as we all know). Perhaps those who find the advert funny wouldn't enjoy eating with someone who ate with their mouth open. Who knows?

tomhut101

Its an advert! No its not real and I find it hard to beleave people are finding this offeccive. Complaing about this is almost as sad as movies adverts having to display "This Movie Contains Mild Peral" at the end.

kempie

I'm sorry, I didn't realise that adverts were not real and therefore it is impossible for them to cause offence.

We must immediately disband the Advertising Standards Authority and Broadcast Committee of Advertising Practice.

Jules247

This is possibly the MOST irritating advert I have every had the misfortune to be confronted with, whenever it comes on screen I immediately switch channels. Who in their right mind thought that listening to a bunch of women crunch and slurp their way through a song of all things (don't get me started on KFC's whole idiotic 'musical' ads) whilst supposedly answering telephones on a 'help line' would somehow make chicken more attractive?

So are we to think that anyone who eats a KFC meal will be induced to become, should aim to be, or already is an ill mannered, thoughtless clot who not only talks but (God forbid) 'sings' with their mouth full? (this activity is clearly contagious judging from the number of affected women in the ad)

Clearly KFC along with the likes of Pot Noodle seem to be aiming their ad campaigns at the lower echelons of society which is probably most effective since they seem to earn the least and spend the most on garbage like this. Though I'm not sure that ostracising anyone with an IQ over 60 and/or with any manners is to be admired.

I used to enjoy a KFC every now and again but I think I'll give it a miss from now on.

KFCAd

I've just made a website about the same thing! And yes I do think it's very offensive.

Master Bates

Firstly, I hasten to say, that all of this fuss over one advert is a tad obsessive. Those of you who have made comments regarding the revolting nature advert are only helping it gain more coverage, through word of mouth; and why not? I, for one, believe the advert is harmful, and just a bit of fun. Does it really matter if your child sees it and begins talking with their mouth full? OH NO, dial 999!!

The advertisment is extremely effective on it's target market as promoting the brand as fun, and "seving up soul"; when you watch it, does it not revert you back to childhood when you wished you could have had the nerve to speak with your mouth full?

As i stressed, it is just a bit of fuin, and those of you who did find it offensive, I think you need to loosen up just a bit, but we all have opinions.

Mikesmith165

ermintrude35
Tue 03/05/05 ..calm down dear, it's only a comercial...

now THAT is an annoying advert that ISNT funny lol

Blue Eyes

People please GET A LIFE!!! IT'S ONLY AN ADVERT!!!! For all parents out there, if a 30 second advert is encoraging your children to talk with there mouths full then your parenting is not strong enough. I am sure if you say "don't copy the people on tv, it's only fiction!" they will surely understand and for goodness sake, try not to blame the third person for your childs behaviour and find something better to do with your time!! I have seen worse, did anyone see the band adverts on C4???

Alan0060

I think this advert is absolutly hilariouse! I love it!

Well I find clowns offensive, they are scary beings for children to be exposed to... Do people complain about McDonalds? Yes, it's rude to speak with our mouths full, but it's an advert, not real life. Do you want adverts to go back to the way there were 40 years ago - a blande picture on the screen with tacky music, just so that you don't get offended?