Like Andy's said, a whole lot of knee jerking going on here.
I'm willing to bet my last 50p in my purse (I kid you not, all ive got in there) that these so called vouchers won't be redeemable until the child is at least 18, and who's to say she'll even cash them in at all?
Yes its silly, yes its a waste of money, but as ive said, maybe it's kind of warped, but there's worse cases of child rearing out there, i'd rather these were focused on instead and something done about them.