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KJN | 19:40 Fri 12th Jul 2013 | Adverts
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http://www.guardian.co.uk/media/2013/feb/06/virgin-media-takeover-john-malone-liberty-global


So why do we see all the adverts re Virgin Media on TV with Richard Branson
fronting them. Does not seem right to me.

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Virgin media has a 30-year brand licensing agreement with Sir Richard's Virgin Group. Sir Richard Branson, retains a 2% stake in Virgin Media and is the face of the Virgin Group
17:49 Mon 15th Jul 2013
Because the takeover hasn't happened yet
The Guardian link only speaks of the cash and shares offer being announced and talks in the future of the deal going through, but if it has been completed (second ink) then Richard Branson is still the founder of Virgin Group , an investor in its various companies,, and the face of Virgin. And the Virgin Media brand survives, as is common with takeovers; Cadburys is still branded Cadburys, for example.
Virgin media has a 30-year brand licensing agreement with Sir Richard's Virgin Group.

Sir Richard Branson, retains a 2% stake in Virgin Media and is the face of the Virgin Group

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