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TV/Radio ratings and figures

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AngloScot | 01:14 Sat 07th Aug 2004 | How it Works
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How do TV and Radio bosses find out how many people are viewing or listening to the channels?
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Avatar Image Mattk
they have consumer groups ie a small selection of the general public who have their viewing/listening habits monitored so if 25% of these people are watching corrie they then translate this to 25% of the uk population !
13:01 Sat 07th Aug 2004
Avatar Image spainlads
The company that does this is http://www.barb.co.uk/
00:35 Sun 08th Aug 2004
Avatar Image Tha-Flash
Shame they make it confusing :(
04:15 Sun 08th Aug 2004

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